What is more important to you:The possibility of earning $20,000 a month for a few months or a few years and then perhaps looking for a new and better opportunity? Or – earning $5,000 a month, every month, for the next 50 years?
How do you know a company will be here for the next 50 years? Based on what they tell you? Do you listen to promises or do you look at what they have already done?
Promises are nothing more than hype. Hype is marketing spin:promotions, claims, and lots and lots of shiny objects. Fish like them. We know they are probably not all true … not exactly, maybe not at all … but we like hearing it. It helps us believe, and we so want to believe.
What is more important to you: A cool product that is simple and easy to sell or a product that might change people’s lives (your own included) … like really change it for the greater good?
Are there any that do both? It’s as rare as a 20-caret, perfect cut and color diamond. If you feel like you found one, marry it.
Culture is defined by a set of common values that are held up high and important to the group, values that anchor every product introduced, every event, every program, and every word written and spoken by the leaders of the group. Someone who does not subscribe to the culture can exist inside it, but not comfortably and not successfully.
What is more important to you: A culture where you can do your own thing and create your own culture (or none at all), operating in an environment where anything goes? Or operating in an environment that has expectations based on a common set of values?These are the three main considerations in picking a company … a company that might honor YOUR values. After all, building any Network Marketing Empire takes vision, motivation and lots of action over a sustained period of time … years. You might as well pick the best partner. In my next blog post, we’ll explore how to tell if a company will last. Stay tuned … – Richard – P.S. Comment below:Tell me what you thought as you read this blog? What questions do you have for me?